Overview
One Big Thing is a simple daily todo app that helps you focus on what matters most each day. The app encourages you to identify one primary task and optionally add a few smaller supporting tasks.
Philosophy
The app is built on the principle that focusing on one significant task per day is more effective than managing overwhelming to-do lists. It implements a variation of the "1-3-5 Rule" - tackle one big thing and potentially a few little tasks.
How It Works
- Daily Focus - Every day, type in one big thing you want to accomplish
- Supporting Tasks - Add a few little tasks you might also want to get done
- Check Throughout Day - Use the app to stay focused on your goals
- Fresh Start - Next day provides a blank slate to refocus
- Minimal Complexity - Dead simple interface with "just a light sprinkling of delight"
Key Features
- Single primary task focus
- Optional secondary tasks
- Daily reset for fresh perspective
- Minimalist design
- No overwhelming lists
- Clear prioritization
Benefits
- Reduced Overwhelm - Eliminates the stress of endless to-do lists
- Clear Priority - Always know what's most important
- Daily Achievement - Focus on completing one meaningful task
- Simplicity - No complex features or learning curve
- Mental Clarity - Helps cut through noise and distractions
Target Users
Ideal for:
- People overwhelmed by traditional to-do lists
- Those practicing single-tasking
- Individuals with ADHD or focus challenges
- Minimalists seeking simple productivity tools
- Anyone wanting clearer daily priorities
Creator
Created by Nick Burka as an intentionally simple productivity tool that focuses on essentials without feature bloat.
Similar Philosophy
The app shares principles with other single-task focus approaches like:
- The ONE Thing methodology
- MIT (Most Important Task) method
- Eat That Frog technique
- Daily focus planning
Pricing
Pricing information available on the app's website at onebigthing.co
